This is a sample research proposal on Marketing:

Nowadays marketing is becoming more and more important in this modern life. Every company must use this strategy to success and move forward. Marketing is a very dynamic lesson, and not just stuck in one point, its developing from time to time. For the recent year many of the company was dominated by the traditional way to promote and present their product, like using the mass media advertising. Companies relied primarily on their advertising agencies for guidance in nearly all areas of marketing communication. We cannot say that this way is wrong, but in this rapid changing time we can use the alternative ways in marketing that is Integrated Marketing Communication (IMC). Continue reading →